DEPARTMENT MAKING REQUEST
Budget & Admin Services
Title
title
26-405, Award, United Kingdom Market International Representation - Annual Contract (Tourism)
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REQUESTED MOTION/ACTION
recommendation
Recommended Action:
a) Approve award of Request for Proposal #26-405, United Kingdom Market International Representation - Annual Contract to Cellet Marketing & Public Relations Ltd of Oxfordshire, England for the annual retainer amount of $55,000 for the United Kingdom; optional $10,000 for Ireland; and a not-to-exceed amount of $87,000 for reimbursables; and
b) Authorize the Chairman to sign the contract; and
c) Authorize the County Administrator, or designee, to approve the renewal options for up to two (2) additional one-year terms, at the same prices, terms, and conditions, by mutual consent.
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budget
Budgeted Action:
No action needed. Budgeted in the Tourism Development Fund budget as approved in the FY2026 budget process.
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BACKGROUND (Why is this Action Necessary, and What Action will be accomplished)
body
Background:
Charlotte County is requesting proposals from qualified firms to secure an annual contract with a firm capable of providing International Travel Trade Representation in the United Kingdom, and the option to add the Republic of Ireland. These services will support the sales, marketing, and public relations efforts of the Punta Gorda/Englewood Beach Visitor & Convention Bureau in advancing its tourism mission.
Five (5) proposals were received and evaluated by the Professional Services Committee consisting of Sean Doherty, Tourism Director; Kay Tracy, Economic Development Director; Maureen Broderick, Recreation Manager. A copy of the proposal is attached along with a breakdown of the ranking.
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