DEPARTMENT MAKING REQUEST
Budget & Admin Services
Title
title
24-644, Approve Ranking, Public Relations Services (Tourism)
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REQUESTED MOTION/ACTION
recommendation
Recommended Action:
Approve ranking for Request for Proposal #24-644, Public Relations Services; 1st Aqua Marketing & Communications, Inc. of St. Petersburg, FL; 2nd Hemsworth Communications LLC of Southwest Ranches, FL; and
b) Authorize start of negotiations; and
c) Authorize Chairman to sign Contract after successful negotiations; and
d) Authorize County Administrator to approve two Additional one-year terms at the same terms and conditions.
This is an annual contract with a firm to provide public relations services for the Punta Gorda/Englewood Beach Visitor and Convention Bureau.
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budget
Budgeted Action:
No action needed. Budgeted in the Tourism Development Tax Trust Fund budget as approved in the FY2025 budget process. Funding for this expenditure comes from Tourist Development Tax. .
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BACKGROUND (Why is this Action Necessary, and What Action will be accomplished)
body
Background:
This is an annual contract with a firm to provide public relations services to support the tourism mission of the Punta Gorda/Englewood Beach Visitor and Convention Bureau (VCB). The VCB is responsible for coordinating a county-wide program of tourism promotion and development for Charlotte County’s travel and tourism industry, and implementing its national and informational marketing, advertising, and public relations programs.
Professional Service Committee members consisting of Sean Doherty, Tourism Development Director; Caroline Wannall, Public Relations Manager - Utilities; and Ashley Turner, Social Media Manager - Administration, evaluated and ranked the two submitted proposals. A breakdown of the ranking, along with copies of the two proposals submitted are attached.
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